Hollister Apparel
2017—2020
During my time at Hollister, I designed and illustrated over 200+ graphics and helped boost profitability and increased the trend footprint by 6% in a single season. I designed visual concepts, illustration systems, iconography, and design templates for Hollister Girls’ tees, fleece, on-product marketing, and intimates. Numerous pieces sold out before markdown.
Below are a selection of graphic tees, packaging, and on product marketing designed for Hollister Girls between 2017—2020.
Below are a selection of graphic tees, packaging, and on product marketing designed for Hollister Girls between 2017—2020.