Hollister Apparel
2017—2020
During my time at Hollister, I designed and illustrated over 200+ graphics and helped boost profitability and increased the trend footprint by 6% in a single season. I designed visual concepts, illustration systems, iconography, and design templates for Hollister Girls’ tees, fleece, on-product marketing, and intimates. Numerous pieces sold out before markdown.
Below are a selection of graphic tees, packaging, and on product marketing designed for Hollister Girls between 2017—2020.
Below are a selection of graphic tees, packaging, and on product marketing designed for Hollister Girls between 2017—2020.
![](https://freight.cargo.site/t/original/i/99005d009f3029e96247eb4cc66fb8498496040a7acf0bb2017f8c3b515ff278/Final-Webpage-13-copy.jpg)
![](https://freight.cargo.site/t/original/i/c4f80b41937acdf5b87854441a49e1e7ac967b88b1090df5cadaf7d9603b6b33/IMG_8370.jpg)
![](https://freight.cargo.site/t/original/i/9af07cd8b6d7d1ced737fd58790afc723ba1402fcd2011bcfd97fb8898cf1ca4/KIC_357-2015-0635-211_model2-copy-2.jpeg)
![](https://freight.cargo.site/t/original/i/fa936c1e374ff0a717c116138bfc1d2b6b71141c5583e3777baa6679887b33c4/FinalWebpage-06.png)
![](https://freight.cargo.site/t/original/i/88828893de5ba37c1f64c6c1f97ed2e16dc51713679d04933946cc9779ba9dad/FinalWebpage-07.png)
![](https://freight.cargo.site/t/original/i/4ab525472cab02ded7b2b4c2874aef5ad3ed099fc6535b1f5b5f7b2cd7055fc6/FinalWebpage-08.png)
![](https://freight.cargo.site/t/original/i/6c3b1d9d32649ffb45ac4a7785bb4c90a4bb1894d8dc00e4eb6e54339fda3390/RainbowPalms.png)
![](https://freight.cargo.site/t/original/i/dce5b0baee05012434c567b6ab56ac467846b1caf32d0d42f9fe3712927b51a0/FinalWebpage-02.png)
![](https://freight.cargo.site/t/original/i/d86c9b56afe028518ea64f3c1a8b563cc1c613851720f3a8fccfd7de8d7fd745/FinalWebpage-10-10.png)
![](https://freight.cargo.site/t/original/i/7314f747e1114c8aa5c2790589374294ef6083c610b5f119fc020df26db13d23/0f9252a77666740f33f70b1dbc796239.png)
![](https://freight.cargo.site/t/original/i/fe07615fc5174af0adac5034c7bf6d55133e33ec1fdd0c973ec7bd44ec17cdd6/FinalWebpage-09.png)
![](https://freight.cargo.site/t/original/i/fb66bc275210192ac09e1c72c790e363cffaa46bc1e72d4b96206371944a1be2/FinalWebpage-03.png)